HONOR taps into the world of art and fashion with new design-focused collaborations
In continuing the brand’s commitment to offer a more extensive range of products under its Intelligent Lifestyle ecosystem, global smartphone brand HONOR announced a series of striking new limited-edition designs for the HONOR MagicWatch 2 including collaborations with a number of rising stars in the worlds of art and graphic design including Jacky Tsai, George Greaves, Wang DongLing and Giovanni Ozzola.
Pushing the boundaries of technology and art, the latest designs for the HONOR MagicWatch 2 bring together elements of illustration, graphic design, photography, sculpture and calligraphy with HONOR’s innovative design philosophy and vision. In addition to the limited-edition designs, the versatile and customizable HONOR MagicWatch 2 comes with a number of pre-installed themes to change the look and feel of your watch face and even allows you to add your own photos. HONOR fans are also able to personalize their watch face with their own designs. The recent HONOR Global Watch Face Design contest attracted more than 1,400 entries, with 85 watch face designs selected to be available for download from the Huawei Health App from February 2020.
Launched as part of HONOR’s Intelligent Lifestyle’s offerings, the HONOR MagicWatch 2 shows the brand’s commitment to more innovations in various product lines and keeps a forward-thinking mindset for a more connected world. This is just one of HONOR’s many milestones in its 1+8+N IoT strategy aiming to continuously create an intelligent and fully-integrated experience for consumers.
The HONOR MagicWatch 2 is available in two sizes – 46mm and 42mm (coming soon). While the 46mm variant is designed with an auto-racing watch panel, evoking a sporty, bold and adventurous look, the 42mm variant is designed with fashion in mind, with a smooth and sleek aesthetic. With three different straps to choose from, including elastic rubber (an eco-friendly hypoallergenic material), leather and metal, you can pick one that suits your lifestyle the best. Boasting a 1.39-inch full-color AMOLED touchscreen, customizable watchfaces, up to 14 days of ultra long-lasting battery life and kitted out with a range of health and fitness features, the HONOR MagicWatch 2 is made for those who yearn for a useful and stylish smartwatch. Currently, the HONOR MagicWatch 2 46mm Charcoal Black and Flax Brown is available to purchase at RM 699 and RM 749 respectively on hihonor.com/my and HONOR Experience Stores (HES) nationwide.
“As a leading global smartphone brand, we are committed to creating cutting-edge, fashion-forward technology that looks as good on the outside as the tech on the inside. We’re thrilled to have partnered with some really exciting names in the worlds of art and design for our latest design series for the MagicWatch 2; the collection truly embodies our bold, adventurous spirit, with a range of stunning designs to suit every style and taste,” said George Zhao, President of HONOR.
HONOR x Jacky Tsai
An Innovative Fusion of Pop Art and Chinese Craftmanship with “Floral Horse” and “Shanghai Tang Café”
Jacky Tsai, one of the world’s leading contemporary pop artists, created two limited edition designs for the HONOR MagicWatch 2. Based in London, the Chinese artist is known for his vibrant style and inventive approach to design which fuses traditional eastern artistic techniques and imagery with western Pop Art. Tsai’s diverse works have gained him international acclaim and his work has been showcased around the globe at key exhibitions in London, Moscow, Hong Kong, New York and Singapore.
With two eye-catching limited-edition designs, named “Floral Horse” and “Shanghai Tang Café” respectively, Jacky fuses elements of pop art with iconic eastern influences using splashes of colour across the watch faces and straps.
HONOR x George Greaves
A Touch of Exotic with “The Palm Tree”
Known for his bold graphic prints and with an eye for the unusual, Bristol-based illustrator George Greaves is a master in dreamlike, archetypal imagery. Inspired by nature, the unisex palm tree design combines geometric elements with a muted color palette, evoking a sense of majestic landscapes and far-flung adventures. George liked the idea of creating a timeless scene on a time telling device and “The Palm Tree” perfectly embodies this.
HONOR x Wang DongLing
Reinterpreting Historical Calligraphy with “Cheng Hao, ‘Autumn Moon’, Entangled Script”
Wang Dongling is widely recognized as China’s greatest living calligrapher and is known for his large abstract works that he calls “calligraphic paintings.” Bringing together poetry and painting, Dongling creates his work through performances where he translates the text of ancient Chinese verses into gestural interpretations of traditional characters. His work has been showcased at the Metropolitan Museum, the British Museum and other famous museums worldwide. In his limited-edition design for the HONOR MagicWatch 2, Wang incorporates elements of his signature experimental calligraphic style, with powerful brush-and-ink strokes using deep olive green hues.
HONOR x Giovanni Ozzola
Experimenting with light, photography and sculpture in “One Day”, Old Walls” and “Ficus”
Originating from Florence, Giovanni is a multidisciplinary artist working primarily in photography, as well as video and sculptural installation. His artworks have been exhibited internationally in numerous public and private institutions, including Fosun Foundation in Shanghai, 313 Art Project in Seoul, District 6 Museum in Cape Town, Tate Modern in London and many more.
Giovanni’s three designs for the HONOR MagicWatch 2 evoke a sense of discovery.
“One Day” blends graffiti with a sunrise scene to express both the frantic and the quiet, natural moments in life.
In “Old Walls”, Giovanni reflects on makind’s compulsion to tell stories by using an artistic technique called detachment where he preserve sections of old wall paintings. Giovanni is interested in exploring how people can tell stories and preserve legacies and experiences through tracks on the walls.
“Ficus” is an exploration of space and light. Giovanni captures the leaves in different lighting conditions, adding depth and dimension to the final design.
For more information on HONOR Malaysia and HONOR MagicWatch 2, visit HONOR’s official e-commerce website and information portal at http://hihonor.com/my, or check out the official Facebook page at https://www.facebook.com/HonorMY/ for exciting updates.