HONOR on the IFA convention stage for the first time since independence
Global technology brand HONOR reaffirmed its commitment to international markets during its IFA keynote presentation. The brand also previewed MagicOS 7.0, an upcoming all-scenario smart collaboration OS, after introducing HONOR 70, HONOR Pad 8, HONOR MagicBook 14 2022 – three new products just launched in Malaysia – to the global Market.
A new player on the IFA convention stage
Only top tech brand is allowed to present on IFA convention stage. It means HONOR has been recognized as a new player standing together with Apple, HUAWEI, and Samsung by the international market, after its independence one year ago.
“Since our inception, HONOR has always aspired to make great contributions to the industry to enable a better future for all. To achieve that goal, we’ve stayed laser-focused on our commitment to innovation,” said George Zhao, CEO of HONOR Device Co, Ltd.
Embracing the Connected Future with MagicOS
HONOR unveiled MagicOS 7.0, a new OS designed to provide seamless experience across the cross-platform, cross-device experiences. It is highly compatible with Android as well as PC and IoT operating systems, so devices running different OS can connect to MagicOS devices at the system level.
Alongside new user interface changes, MagicOS 7.0 will let users control an HONOR laptop, smartphone and tablet using a single keyboard and mouse. Through the feature, users can drag files across devices seamlessly, as well as type text into the smartphone or tablet with their laptop keyboard. MagicOS 7.0 will be officially announced in Q4 2022.
Further signifying the brand’s commitment to cross-device functionality, HONOR is expanding its partnership with Microsoft to bring Phone Link to international HONOR device users. Phone Link lets users connect selected HONOR smartphones to Windows PCs to unlock new cross-device capabilities, including the ability to view notifications, make and receive calls on their PC and use mobile apps on Windows.
The HONOR Magic4 Pro is among the first international HONOR smartphone models to support Phone Link, while the HONOR 70 will also support Phone Link following an OTA update.
Furthermore, from October, the upgraded HONOR Health app will provide personalized custom user interfaces and offer fitness suggestions and training courses according to user habits, helping smartphone users to achieve their health goals.