Just days after its global launch in London, HONOR Malaysia today launched the flagship, HONOR 20 Series in Malaysia. For the first time, the HONOR 20 Series introduces the world’s first Dynamic Holographic Design and is equipped with 48 MP AI Quad Camera, greatly improving the overall photography capability from both hardware and software perspective to offer exceptional user experience.The all-powerful quad camera has earned the HONOR 20 Series an impressive DxOMark score of 111.
At RM1,699, the HONOR 20 will come in two colour variants; Sapphire Blue and Midnight Black. To celebrate the occasion, HONOR 20 Series Wonder Girl, Mira Filzah made a special appearance to walk through the superior design and photography capabilities. HONOR also announced a collaboration with Moschino for the HONOR 20 Series.
“The arrival of the first quad-camera smartphone by HONOR symbolizes another milestone and we’re excited for the HONOR 20 Series to allow our users to capture wonderful moments anywhere, anytime, offering versatilities to make a completely new work of art” said Zhao Zhiwei, Head of HONOR Malaysia. “HONOR continues to tirelessly be on a quest to combine functionality and pure aesthetics by giving users a chance to capture their wonder through the wonders of 48MP AI Quad Camera, cutting-edge dynamic holographic design and all-round user experience”.
Key features of the HONOR 20 Series
The Wonder of 48MP AI Quad Camera with Flagship Features
The flagship quad camera leads with a Sony IMX586 48MP Main Camera, featuring the advanced AI Ultra Clarity mode and AIS Super Night mode to empower users to capture clearer. The quad camera is also packed with the 16MP Super Wide Angle Camera, 8MP Telephoto Camera, and the 2MP Macro Camera, which allows users to capture wider and closer with Optical Image Stabilisation (OIS).
The HONOR 20 Series also sends shock-waves across the industry by the innovation of AIS Super Night mode and the industry’s largest F1.4 aperture. Powered by the AI multi-frame stabilisation technology and an enhanced algorithm, the mode creates ultra-clear night shots with heightened brightness, lower noise, and better color preservation. With more light passing through the lens owing to the F1.4 aperture, users can record their magical moments in greater detail even in dimly-lit environments. The AI-enabled cameras and the industry-leading features altogether contribute to a DxOMark score of [111].
The 48MP AI Quad Camera enables users to capture photos with extreme clarity during the day, especially with the AI Ultra Clarity mode. After that, the Dual-NPU and the Dual-ISP of the 7nm Kirin 980 AI chipset collate the best details from each of these photos into one “Super 48MP Photo” with its quality surpassing normal 48MP pictures. The details and colours are adjusted for enhanced vividness. With the 16MP Super Wide Angle Camera, users can capture more with an extensive 117° viewing angle. The Optical Image Stabilisation (OIS) prompts the tiny gyro-sensors to quickly shift pieces of the lens glass to the off-set motion before the image is converted into a digital format, creating a sharper image even with shaky hands.
2MP Macro lens can give users a creative edge by offering new perspectives that the naked eye would never be able to see. It allows users to capture incredible details as close as 4cm, ideal for photographers who enjoy shooting flora and fauna. Similarly, the ability to zoom in on a subject at 3X lossless optical zoom, 5X hybrid zoom, 30X digital zoom, means that users can shoot minute details with absolute discretion – a useful feature for nature-loving photographers who are looking to photograph elusive wildlife or street photographers who portray the hustle and bustle of city life.
The Wonder of Cutting-Edge Dynamic Holographic Design
The HONOR 20 Series redefines the user experience by becoming the first product in HONOR’s history to introduce a multi-dimensional, Dynamic Holographic glassback. Meticulously crafted through HONOR’s industry-first Triple 3D Mesh technique, the two-stage process first creates a depth layer using nanotechnology to engrave millions of miniature prisms Upon completion of this intricate process, the engineers continue with the assembly of 3D curved glass, colour layer, and depth layer. As light passes through the prisms in the depth layer, light is reflected and refracted in all directions.
Coated in either Phantom Black, Phantom Blue, Midnight Black or Sapphire Blue, the colour layer of HONOR 20 Series is combined with the glass and depth layer in a vacuum environment under the precise control of temperature and pressure. The outcome is a depth-inducing optical effect that makes the HONOR 20 Series stand out from its predecessors. Due to the complex process, for every 100 back covers, only 20 meet the stringent standards.
The Wonder of an All-Round User Experience
HONOR’s “Always Better” ethos drives the brand to go beyond the textural and colour design of the Dynamic Holographic glassback. HONOR 20 Series boasts a 6.26″ all-view display with a 91.7% screen-to-body ratio. With a 4.5mm in-screen camera, the all-view display allows an even more enthralling visual experience without compromising on aesthetics.
The fingerprint sensor on the right side of its aluminium frame has been positioned to complement the natural placement of fingers when one picks up a phone. The asymmetrical “L-shaped” positioning of the four camera lenses allows for a 4,000 mAh battery that can support a full-day uninterrupted use. Meanwhile, the HONOR 20 Series adopts a Graphene cooling sheet technology, a new thermal solution that can efficiently dissipate heat and thus maintaining the optimal performance.
In terms of mobile gaming, the HONOR 20 Series is equipped with the industry-leading GPU Turbo 3.0 – a feature that boosts the device’s gaming capabilities by offering users an enhanced visual and tactile experience. Backed by consumer demands, HONOR 20 Series has teamed up with approximately 25 most sought-after mobile games right now including Fortnite, PUBG Mobile, and Arena of Valor.
Apart from the viewing and gaming experiences, users can indulge in an immersive audio experience through the Virtual 9.1 Surround Sound feature powered by Histen 6.0. This is the first time that this cutting-edge technology is applied to smartphones. The Virtual 9.1 surround sound supports most earphones and packs an in-built dual microphone with noise reduction – a system tailored according to the specific needs of technophiles and audiophiles.
The HONOR 20 Series will be available in Malaysia soon. For more information on the HONOR 20 Series, head over to HONOR’s official e-commerce website and information portal at http://hihonor.com/my. Updates can be found at the official Facebook page at https://www.facebook.com/HonorMY/.